Seventy-nine million boomers will change the world – again

(ARA) – Changing the world is not an easy assignment – but baby boomers did it once and they’ll do it again.

They tackled civil rights and women’s rights and ushered the country into the digital age of communication and entertainment media. They demanded better health care and more efficient automobiles. They worked alone and worked together to influence both their neighbors and their political leaders. Their list of achievements over the past 60-plus years is undeniably remarkable.

The boomer generation has “never just migrated through stages of life,” says Ken Dychtwald, a specialist on aging. “They always transformed them as they went . . . boomers are not going to grow old like any generations we’ve ever seen.”

And now this cohort of baby boomers – this largest of all generations, born between 1946 and 1964 inclusively – is redefining what retirement means and is on the verge of changing the world again through active volunteerism. Sometimes referred to as the “Senior Tsunami,” this 79 million-member group will begin turning 65 in 2011 and while many now must work longer than expected, large numbers are still likely to commence rolling in waves out of the work force. This powerful tsunami will continue through 2029 and beyond.

Not content to sit on their laurels
Thankfully, the boomer generation is a generation with heart, a generation that is already stepping up, recognizing that they can leave the world a better place for their children and grandchildren. It’s a strong and healthy group with a passion for helping others. Demographers predict the boomers will live longer lives and remain in better physical condition than any predecessor generation.

So, for many, knitting afghans and raising roses will not suffice. Volunteering will become the pathway of choice for many boomers. It will provide a way for them to maintain a social network with people who express their values in similar ways. Some volunteer experiences will also offer an element of adventure – something many boomers desire – without being unsafe or disorganized.

Boomer-rich companies taking note
Thrivent Financial for Lutherans, a Fortune 500 financial services organization based in Minneapolis, Minn., has 2.6 million members of which approximately 40 percent are baby boomers. When Thrivent reached out to those members to determine what sorts of charitable activities the organization should support, the resounding reply was Habitat for Humanity. Many of these 45- to 60-something Thrivent members were already pounding nails on Habitat construction sites across the nation. They wanted Thrivent Financial to support those efforts.

Based on that information, the company formed a four-year $125 million alliance with Habitat for Humanity International, called Thrivent Builds with Habitat for Humanity. The alliance supported not only the work of the popular home-building nonprofit, it also provided an enhanced means for Thrivent members to become involved or stay involved in an active and meaningful way. Members were offered opportunities to help build homes in their own communities or they could travel in teams with like-minded people to help build homes in specific U.S. locations or abroad.

Thrivent’s approach to connecting with their own boomer members through this alliance was highly successful. They were correct in anticipating that hundreds of thousands of them would be attracted to such an action-packed opportunity. The tangible result is that in just four years a combined total of more than 2,000 homes were built in the United States and in over 30 other countries.

Retiring “to,” not “from”
Along with the sheer size of the boomer generation, its vision of an active retirement is what will spur the group on to changing the world once again. In essence, boomers imagine themselves retiring to a new life, rather than retiring from an old one. They want to be part of something larger than themselves, something they can believe in. The opportunity to contribute something valuable and lasting, to engage their interests, skills and resources, to make a difference in a modicum of time and to slot in a bit of adventure will become paramount.

One of the ways they will meet all those criteria is through volunteerism. The legacy of millions of learned, talented, self-sacrificing people stepping forward to help those less fortunate is thrilling to consider. Imagine a more compassionate world where millions are volunteering and benevolence is the new norm. Those boomers just might pull it off – based on sheer numbers, if nothing else.

Courtesy of ARAcontent

Why Volunteers Stop Serving

Introduction

In spite of the economic downturn, many individuals continue to serve in their communities–helping their neighbors and organizing service projects.

In  2008, 61.8 million adults donated approximately 8 billion hours of time, and yet, over one-third of these individuals (35.5%) stopped volunteering and did not serve with any organization the following year.  This high rate of volunteer turnover has forced nonprofits to focus on replacing volunteers instead of maximizing impact and building organizational capacity.

A July 2009 report titled Pathways to Service posted on Volunteering In America identified five barriers that may keep individuals from volunteering or returning to service.

Key Findings

1.  Personal invitations to serve are more appealing to prospective volunteers.

Many individuals said they had never volunteered because they had never been asked. These same non-volunteers also said that if they were asked, they would be open to volunteering.

Organizations need to address this misconception in order to effectively recruit new volunteers.  Having existing volunteers share their stories can help non-volunteers see that they are just like those who serve.

2.  Non-volunteers see themselves as essentially different from volunteers.

Non-volunteers saw volunteers as retired, without children, and with an abundance of free time. While this may be true for some volunteers, data shows that the majority of volunteers tend to have busy schedules filled with work, children, and other commitments.

Organizations need to address this misconception in order to effectively recruit new volunteers.  Having existing volunteers share their stories can help non-volunteers see that they are just like those who serve.

3. Non-volunteers worry about having enough time to volunteer.

The term time poverty was coined over a decade ago.  Organizations are competing with people’s free time and time with family and friends.  They need to offer a variety of jobs—both short and long term.

Data shows that 65.5% of all US volunteers are episodic volunteers (volunteering less than 100 hours a year with all organizations) whereas 34.5% of individuals are intensive volunteers (volunteering 100 hours or more per year).

4.  Poor volunteer management turns people off of service.

Individuals who had a bad experience volunteering with one organization often did not volunteer again.  Individuals complained about poorly trained and unprepared leaders,  inadequate orientation and  skills training, restrictive volunteer assignments, lack of recognition and more.

5.  Skills-based volunteering can bring in new volunteers.

Non-volunteers reported that using their skills and learning new skills was important to them.  Pro bono and skills-based volunteering gives nonprofits access to needed expertise at a time when many are short staffed.

Organizations need to develop sound business strategies, models, and protocols. In support of this effort, the President’s Council on Service and Civic Participation recently initiated a challenge to leverage $1 billion in skilled volunteering and pro bono services from the corporate community. This three-year campaign, titled A Billion + Change, is led by the Corporation for National and Community Service to help nonprofit organizations benefit from professional skills, skills-based volunteering, and pro-bono contributions.

To see the full report:

“Pathways to Service: Learning from the potential volunteer’s perspective,” July 2009.

For another excellent report see:

The New Volunteer Workforce, By David Eisner, Robert T. Grimm Jr., Shannon Maynard, & Susannah Washburn, Winter 2009

Too Many Volunteers?

by Fonda Kendrick, VolunteerHub.com

It’s a perfect storm when it comes to volunteerism in America right now, based on several factors that we’ve blogged about in the past. The baby boomers are retiring, the unemployed are looking for activities to hone their skills for resumes and simply to fill their free time, and President Obama has issued a massive call to action on the volunteer front. Based on these three streams of supply, nonprofits are currently seeing an unprecedented demand for volunteer opportunities.

In an ironic twist, many organizations that have seen a rise in their volunteer numbers have also seen a downturn in resources. Lindsay Firestone of Taproot comments, “It’s like a Greek tragedy. We’re thrilled to have all of these volunteers. But now organizations are stuck not being able to take advantage of it because they don’t have adequate funding.”

Just a few months ago, The New York Times reported a huge surge of volunteers in areas all across the country. (One hundred thousand in New York City alone!) Suddenly, many nonprofits nationwide are saying something they never thought possible: we have too many volunteers! In fact, the Times quoted one anonymous nonprofit exec as saying, “Can you make them stop calling? Everybody’s inspired by Obama,” he noted. Then he tacked on, “They also don’t have jobs.”

Others echo the executive’s sentiment. Bertina Ceccarelli of United Way in New York, states: “It’s sad but true, but the irony is that sometimes it’s almost more work to find something for a volunteer to do than to just turn them away.”

Having too many volunteers can be chaotic and counterproductive; both volunteer coordinators and volunteers can become frustrated with this situation. However, as we researched deeper into this topic, we found some tips for regulating volunteers within an organization:

• Before recruiting new volunteers, take stock of your current needs. List the tasks you would like to assign to volunteers, how many people you will need for each task, and how many hours per week should be devoted to these assignments.
• Write up a “wish list” focusing on a variety of areas within the organization. What have you been wanting to do/try? In particular, you may want to focus on fundraising efforts, marketing/PR/graphic design, and maybe even maintenance work such as cleaning or painting. Again, assess the hours and number of individuals needed for these tasks.
• Create a “crowdsourcing” area on your website. Have members of your organization brainstorm on challenges that hinder them from attaining some of their goals. Ask your volunteers (or the public in general) to offer ideas for solutions, then use those suggestions, in tandem with volunteers, to put those plans into action.
• Get creative. What new programs or teams could you start with additional volunteers, even on a shoestring?
• Develop a list of tasks that can always be done with little direction/supervision.
• Hold monthly informational meetings for potential volunteers to find out more about your organization and its volunteer opportunities. This will minimize time spent on this aspect of recruiting and maximize the amount of individuals reached each month.
• Cultivate one or more volunteers to manage and/or train other volunteers.
• Start a waiting list for volunteers. As we all know, some volunteers have a short-lived enthusiasm. If some drop out of your volunteer pool, it helps to have more ready and willing contacts at your fingertips.

Handy hint: Once you have new volunteer opportunities planned, don’t forget to use VolunteerHub’s event slot limit feature to set boundaries on the number of volunteers registering. (Make sure to use the waitlisting feature, too!)

Remember, with a surplus of volunteers, this is your time to be selective. You have the right — and the responsibility — to interview volunteers to make sure they are a good fit for both your organization and the projects you have outlined. And, by partnering with other organizations in your community, you can refer individuals that do not mesh well with your agency to other groups to which they may be better suited.

Perhaps most importantly, keep in mind that this is your chance to make a lasting impression on your volunteers. Take the time to evaluate your need for volunteers and match those willing to help with challenging, meaningful tasks. If they have a fulfilling, well-planned experience, your volunteers are likely to maintain their ties to your organization for years to come.

Related article:

“From the Ranks of Jobless, A Flood of Volunteers,” by Julie Bosman, in the New York Times, March 16, 2009

United We Serve

On June 17th, President Obama announced a new initiative to encourage service in America United We Serve and asked Americans of all ages to volunteer over the summer.

“I’m calling on all of you to make volunteerism and community service part of your daily life and the life of this nation,” said President Obama in a video release. “And when I say ‘all,’ I mean everyone young and old, from every background, all across this country. We need individuals, community organizations, corporations, foundations, and our government to be part of this effort.”

Click here for the entire announcement:  http://www.whitehouse.gov/blog/United-We-Serve

Click here for Michelle Obama announcement:  http://www.allforgood.org/

Related links:

Online resource for service:  http://www.serve.gov/

Notes from 2009 National Conference on Volunteering and Service:  http://philanthropy.com/news/conference/

Conference blog:  http://www.casefoundation.org/blog/united-we-serve-new-rally-cry

Related article:

Jobless Professionals Yearn to Do Good, Kyle Stock, The Wall Street Journal, June 9, 2009

Working for the Earth

I’m sure this speech is making the rounds.  May this posting  provide inspiration and hope to all of you who inspire and serve.   The text speaks for itself!

PAUL HAWKEN’S COMMENCEMENT ADDRESS                                            

 Class of 2009, University of Portland, May 3rd, 2009

“Working for the earth is not a way to get rich, it is a way to be rich.”

When I was invited to give this speech, I was asked if I could give a simple short talk that was “direct, naked, taut, honest, passionate, lean, shivering, startling, and graceful.” Boy, no pressure there.

But let’s begin with the startling part. Hey, Class of 2009: you are going to have to figure out what it means to be a human being on earth at a time when every living system is declining, and the rate of decline is accelerating. Kind of a mind-boggling situation – but not one peer-reviewed paper published in the last thirty years can refute that statement. Basically, the earth needs a new operating system, you are the programmers, and we need it within a few decades.

This planet came with a set of operating instructions, but we seem to have misplaced them. Important rules like don’t poison the water, soil, or air, and don’t let the earth get overcrowded, and don’t touch the thermostat have been broken. Buckminster Fuller said that spaceship earth was so ingeniously designed that no one has a clue that we are on one, flying through the universe at a million miles per hour, with no need for seatbelts, lots of room in coach, and really good food – but all that is changing.

There is invisible writing on the back of the diploma you will receive, and in case you didn’t bring lemon juice to decode it, I can tell you what it says: YOU ARE BRILLIANT, AND THE EARTH IS HIRING. The earth couldn’t afford to send any recruiters or limos to your school. It sent you rain, sunsets, ripe cherries, night blooming jasmine, and that unbelievably cute person you are dating. Take the hint. And here’s the deal: Forget that this task of planet-saving is not possible in the time required. Don’t be put off by people who know what is not possible. Do what needs to be done, and check to see if it was impossible only after you are done.

When asked if I am pessimistic or optimistic about the future, my answer is always the same: If you look at the science about what is happening on earth and aren’t pessimistic, you don’t understand data. But if you meet the people who are working to restore this earth and the lives of the poor, and you aren’t optimistic, you haven’t got a pulse. What I see everywhere in the world are ordinary people willing to confront despair, power, and incalculable odds in order to restore some semblance of grace, justice, and beauty to this world. The poet Adrienne Rich wrote, “So much has been destroyed I have cast my lot with those who, age after age, perversely, with no extraordinary power, reconstitute the world.” There could be no better description. Humanity is coalescing. It is reconstituting the world, and the action is taking place in schoolrooms, farms, jungles, villages, campuses, companies, refuge camps, deserts, fisheries, and slums.

You join a multitude of caring people. No one knows how many groups and organizations are working on the most salient issues of our day: climate change, poverty, deforestation, peace, water, hunger, conservation, human rights, and more. This is the largest movement the world has ever seen. Rather than control, it seeks connection. Rather than dominance, it strives to disperse concentrations of power. Like Mercy Corps, it works behind the scenes and gets the job done. Large as it is, no one knows the true size of this movement. It provides hope, support, and meaning to billions of people in the world. Its clout resides in idea, not in force. It is made up of teachers, children, peasants, businesspeople, rappers, organic farmers, nuns, artists, government workers, fisherfolk, engineers, students, incorrigible writers, weeping Muslims, concerned mothers, poets, doctors without borders, grieving Christians, street musicians, the President of the United States of America, and as the writer David James Duncan would say, the Creator, the One who loves us all in such a huge way.

There is a rabbinical teaching that says if the world is ending and the Messiah arrives, first plant a tree, and then see if the story is true. Inspiration is not garnered from the litanies of what may befall us; it resides in humanity’s willingness to restore, redress, reform, rebuild, recover, reimagine, and reconsider. “One day you finally knew what you had to do, and began, though the voices around you kept shouting their bad advice,” is Mary Oliver’s description of moving away from the profane toward a deep sense of connectedness to the living world.

Millions of people are working on behalf of strangers, even if the evening news is usually about the death of strangers. This kindness of strangers has religious, even mythic origins, and very specific eighteenth-century roots. Abolitionists were the first people to create a national and global movement to defend the rights of those they did not know. Until that time, no group had filed a grievance except on behalf of itself. The founders of this movement were largely unknown – Granville Clark, Thomas Clarkson, Josiah Wedgwood – and their goal was ridiculous on the face of it: at that time three out of four people in the world were enslaved. Enslaving each other was what human beings had done for ages. And the abolitionist movement was greeted with incredulity. Conservative spokesmen ridiculed the abolitionists as liberals, progressives, do-gooders, meddlers, and activists. They were told they would ruin the economy and drive England into poverty. But for the first time in history a group of people organized themselves to help people they would never know, from whom they would never receive direct or indirect benefit.. And today tens of millions of people do this every day. It is called the world of non-profits, civil society, schools, social entrepreneurship, and non-governmental organizations, of companies who place social and environmental justice at the top of their strategic goals. The scope and scale of this effort is unparalleled in history.

The living world is not “out there” somewhere, but in your heart. What do we know about life? In the words of biologist Janine Benyus, life creates the conditions that are conducive to life. I can think of no better motto for a future economy. We have tens of thousands of abandoned homes without people and tens of thousands of abandoned people without homes. We have failed bankers advising failed regulators on how to save failed assets. Think about this: we are the only species on this planet without full employment. Brilliant. We have an economy that tells us that it is cheaper to destroy earth in real time than to renew, restore, and sustain it. You can print money to bail out a bank but you can’t print life to bail out a planet. At present we are stealing the future, selling it in the present, and calling it gross domestic product. We can just as easily have an economy that is based on healing the future instead of stealing it. We can either create assets for the future or take the assets of the future. One is called restoration and the other exploitation. And whenever we exploit the earth we exploit people and cause untold suffering. Working for the earth is not a way to get rich, it is a way to be rich.

The first living cell came into being nearly 40 million centuries ago, and its direct descendants are in all of our bloodstreams. Literally you are breathing molecules this very second that were inhaled by Moses, Mother Teresa, and Bono. We are vastly interconnected. Our fates are inseparable. We are here because the dream of every cell is to become two cells. In each of you are one quadrillion cells, 90 percent of which are not human cells. Your body is a community, and without those other microorganisms you would perish in hours. Each human cell has 400 billion molecules conducting millions of processes between trillions of atoms. The total cellular activity in one human body is staggering: one septillion actions at any one moment, a one with twenty-four zeros after it. In a millisecond, our body has undergone ten times more processes than there are stars in the universe – exactly what Charles Darwin foretold when he said science would discover that each living creature was a “little universe, formed of a host of self-propagating organisms, inconceivably minute and as numerous as the stars of heaven.”

So I have two questions for you all: First, can you feel your body? Stop for a moment. Feel your body. One septillion activities going on simultaneously, and your body does this so well you are free to ignore it, and wonder instead when this speech will end. Second question: who is in charge of your body? Who is managing those molecules? Hopefully not a political party. Life is creating the conditions that are conducive to life inside you, just as in all of nature. What I want you to imagine is that collectively humanity is evincing a deep innate wisdom in coming together to heal the wounds and insults of the past.

Ralph Waldo Emerson once asked what we would do if the stars only came out once every thousand years. No one would sleep that night, of course. The world would become religious overnight. We would be ecstatic, delirious, made rapturous by the glory of God. Instead the stars come out every night, and we watch television.

This extraordinary time when we are globally aware of each other and the multiple dangers that threaten civilization has never happened, not in a thousand years, not in ten thousand years. Each of us is as complex and beautiful as all the stars in the universe. We have done great things and we have gone way off course in terms of honoring creation. You are graduating to the most amazing, challenging, stupefying challenge ever bequested to any generation. The generations before you failed. They didn’t stay up all night. They got distracted and lost sight of the fact that life is a miracle every moment of your existence. Nature beckons you to be on her side. You couldn’t ask for a better boss. The most unrealistic person in the world is the cynic, not the dreamer. Hopefulness only makes sense when it is doesn’t make sense to be hopeful. This is your century. Take it and run as if your life depends on it.

Related link:

Blessed Unrest, Paul Hawken

GuideStar Survey: Hard Times for Charitable Organizations

May 2009

Last November, when we reported on the results of our annual nonprofit economic survey, we warned, “Fasten Your Seatbelts: It’s Going to Be a Bumpy Giving Season.” As 2008 ended and 2009 began, we saw a deluge of news reports about the economy’s impact, including its effect on nonprofits. Given the severity of the downturn and the number of stories about organizations adversely affected by it, we decided to do a follow-up nonprofit economic survey.

We invited Newsletter subscribers associated with 501(c)(3) public charities and private foundations to participate in the survey. Readers representing 2,979 organizations took the survey on-line between March 2 and March 16, 2009. Here’s what they told us.

Bumpy Giving Season and New Year, Indeed

We asked, “Did total contributions to your organization increase, decrease, or stay about the same between October 2008 and February 2009, compared to the same period a year earlier?” Some 52 percent of organizations reported a decrease. That figure was significantly higher than the 35 percent who reported lower contributions for January-September 2008, which was nearly double the 19 percent who reported a decline for January-September 2007

Change in Contributions

Period Covered by Survey	Contributions Decreased	Contributions Stayed about the Same	Contributions Increased	Don’t Know
October 2008-February 2009	52%	27%	20%	1%
January-September 2008	35%	25%	38%	2%
January-September 2007	19%	25%	52%	4%

 

Some 31 percent of organizations stated that contributions had dropped “modestly,” and 21 percent said that they had fallen “greatly.” An equal number-71 percent-of organizations for which contributions had dropped cited “Gifts from individuals were smaller” and “Fewer individuals gave” as causes of the decrease.

Grantmakers also felt the pinch. About a third (31 percent) said they gave less money in grants over the five-month period than during the same period a year earlier.

A total of 59 percent of organizations reported increased demand for their services between October 2008 and February 2009. Some 32 percent said demand had increased “modestly,” and 27 percent said it had grown “greatly.”

Eight percent of organizations reported that they were in imminent danger of folding because of financial reasons.

How Nonprofits Are Coping

In addition to learning what charities and foundations were experiencing, we wanted to find out how they were responding to the crisis. Only 35 percent of organizations had cut their 2009 budgets from 2008 levels. That more had not done so, however, reflected more of an increased need for their services than prospects for raising money to meet that demand.

Of the organizations that had cut their budgets, 57 percent had reduced services, 45 percent had frozen staff salaries, 37 percent had imposed hiring freezes, and 30 percent had resorted to layoffs. Other strategies included salary reduction (20 percent), reduction in employee benefits (20 percent), and reduction in operating hours (13 percent).

Although a majority (57 percent) of grantmakers reported that they had not altered their grantmaking practices or guidelines in response to the downturn, the remaining grantmaking organizations (less the 2 percent who did not know) reported that they had:

• Cut back on types of programs funded-17%
• Reduced amounts of payouts they had previously committed to-8%
• Stopped accepting grant applications-7%
• Only accepted applications from organizations they had funded before-5%
• Increased grantmaking specifically to help grantees cope with the economy-5%
• Did not make payouts they had previously committed to-1%

Read the survey report

More Follow-up This Year

Because of the severity of the current crisis, we will conduct another nonprofit economic survey next month. The results will be published in the August issue of the Newsletter. We’ll conduct our annual nonprofit economic survey in October. Those results will appear in our December issue.

Courtesy of GuideStar

Author:
Suzanne E. Coffman, May 2009
© 2009, GuideStar USA, Inc.

Suzanne Coffman is GuideStar’s director of communications and editor of the Newsletter. Chuck McLean, GuideStar’s vice president for research, and Carol Brouwer, research assistant, conducted, analyzed, and prepared the report on the March 2009 nonprofit economic survey.

Related Links:

The Quiet Crisis: The Impact of the Economic Downturn on the Nonprofit Sector

Volunteer Engagement and Coordination in Tough Times

Nonprofit Survival Course:  Lessons from the Recession

 

Add Tech Volunteers to Your Team

It’s almost impossible to effectively recruit and manage volunteers today without fully engaging technology.  Successful volunteer managers increasingly…

• Use volunteer management software to streamline their operations
• Maximize their organization’s website by posting volunteer applications, newsletters, position descriptions, photos,  videos, and more
• Utilize social networking sites
• Post and update volunteer positions on online recruitment sites
• Take advantage of free online software and tools like wikis and Google docs
• Blog and Twitter
• Employ multiple methods to communicate with volunteers including text messaging, Skype, and list-serves.

If you don’t have the staff or skills to manage this brave new world, you can improve your chances of success by adding tech volunteers to your team.  And, these individuals don’t  have to live in your community to be helpful!

Before you go in search of help, be sure to download TechSoup’s free manual,  Working with Technical Volunteers: A Manual for NPOs. This recently updated guide includes the latest tech specs to use during volunteer interviews. The manual also includes comprehensive worksheets, sample applications, volunteer contracts, and questionnaires.

Once you’ve developed your plan and written your volunteer position descriptions, you”ll want to begin your search.

Here are a few suggestions for building your team and finding individuals with the right skills:

1. Contact your local volunteer center, RSVP, or national volunteer matching programs such as http://www.volunteermatch.com or http://www.techsoup.org.
2. Get permission to put a notice on an electronic bulletin board or get included in an in-house newsletter at local corporations and high-tech companies.
3. Check with instructors at area high schools, colleges or technical schools for qualified students who may want some actual experience designing web sites and working on similar projects.
4. Try contacting university departments and campus organizations related to technology such as engineering and computer science.
5. Ask  colleagues at other nonprofits in  your community where they go for technical volunteers.
6. Ask board members and volunteers if they know of someone or if they can tell you where to post a job description.
7. User groups or clubs meet either in person or online to discuss different types of hardware and software. Look for them in your local computer newspaper (if you have one) or on the Internet. Yahoo! and Google user groups, Craigslist.org, and Yahoo’s hardware user groups are good places to start.

Related articles:

“Engaging Techie Volunteers,”  Judicious Web, April 23, 2009

“Technology Acceleration: Grab Hold and Hang On,”  Susan Ellis, Energizeinc.com, June 2007

How The Recession Is Affecting US Volunteering

Unemployed people are spending large amounts of their time volunteering. Recent evidence of this includes:

• NYC Service had 30% more visitors in February 2009 than in February 2008.
• The Philadelphia Chapter of Big Brothers Big Sisters had a 25% increase in inquires about mentoring from February 2008.
• The Taproot Foundation, a San Francisco-based organization that places skilled professionals in volunteer positions, had more people sign up on one day earlier this year than in an entire month a year ago.

Benefits of volunteering:

• Volunteering gives people something to do while job hunting that allows them to feel good about themselves.
• Volunteering is a way to stay active and stay in touch.
• Volunteering fills a gap in one’s job history and answers the questions, “What have you been doing?”
• Volunteering can lead to new job opportunities.
• Hard economic times give people a renewed sense of compassion and a better understanding of how others are struggling.
• Volunteering relieves stress from constantly thinking about economic matters.
• Because of the current economic climate, teens have become more aware of the needs of others and are volunteering.

The impact of increased number of volunteers on nonprofit organizations

• Smaller organizations without volunteer coordinators are struggling to absorb the influx of volunteers many of whom are highly skilled.
• Funding cuts can make nonprofits less able to take advantage of volunteer support.

Courtesy of Northwest Regional Educational Laboratory.

Adapted from:

“From Ranks of Jobless, a Flood of Volunteers,” by Julie Bosman, in the New York Times, March 16, 2009

“Some US jobless find hope and solace as volunteers” by Andrew Stern in RUETERS, February 24, 2009.

Related links:

“How Will the Economic Crisis Affect Volunteering”   by Susan Ellis, energizeinc.com, November 2008.

“Turning Down Volunteers”  by MBA Publishing, volunteertoday.com, May 2009.

Older Adult Volunteers Bring New Expertise and New Life to Nonprofits

(ARA) -When Margaret Ross retired from a career in nursing, she had no idea that her new life as a volunteer would lead her right back into healthcare. Neither did Mike Chesnut, whose work building retail partnerships looks a lot like his volunteer service for a group of Denver nonprofits that are fighting homelessness. The same is true for retiree Berlin Hall. Since leaving his accounting executive career, Hall’s desire to help at-risk families led him to volunteer to manage the books for a family services agency.

As they move into roles in service and volunteering, older adults like these are discovering that what they know is just as important as how much time they can give. Their help couldn’t have come at a better time. With demand for nonprofit services skyrocketing, fundraising and revenues are way down. Some experts predict as many as 100,000 nonprofit organizations could run out of money for their programs completely.

The recession has spurred more interest in volunteering among older adults, particularly among boomers, says Jill Friedman Fixler, a nonprofit consultant and co-author of “Boomer Volunteer Engagement.”

“This is a group with abundant skills and profound circles of influence and they believe they can have an impact in their community right now,” she says.

That was the idea for Chesnut. After leaving his job as a retail sales executive with Procter & Gamble, Chesnut, 64, spent several years as a counselor for small business owners. When he moved to Denver a few years ago, he decided to focus on helping nonprofits. As he explored his options, Chesnut was struck by Denver’s homeless problem. Millions of dollars were being spent pulling families out of shelters, but programs that were trying to keep families out of them to begin with were underfunded. After organizing a coalition of local nonprofits, Chesnut began a research project that eventually led to a successful $600,000 grant.

“Coming from the corporate world and working with large retailers, you learn to look for common interest,” he says. “What I did was put numbers to the problem.”

Nancy Benyamin, a volunteer coordinator for Jewish Family Service who worked with Chesnut, says he’s an example of the increasing importance of skilled volunteers to nonprofits that want to expand their capacity in lean times.

“Mike really enabled us to apply for this large grant,” Benyamin says. “Without his assistance, the new funding just wouldn’t be happening.”

For Ross, 72, the serious needs she saw as a volunteer for SeniorsPlus in Lewiston, Maine, made her rethink the decision to step away from healthcare completely. After retiring as director of nursing for a state Medicare program, Ross signed up to help answer a referral phone line for SeniorsPlus, an agency that helps the local aging population get services and support. The organization was so impressed by her knowledge of medicine and healthcare benefits that they asked her to take on a new role as a counselor, and even get additional training. Seeing the healthcare system from the point of view of at-risk seniors has been an eye-opener, Ross says.

“[In my old job], I rarely was aware whether the patient was insured or not,” she says. “Now I’m on the other side of the fence saying, ‘Let’s get this person the coverage they need.’”

For Hall, a Hughes Aircraft retiree, volunteering for Family Assessment, Counseling & Education Services (F.A.C.E.S.) was a way to shield some families from the challenges his own family faced when his father, an alcoholic, left. After reviewing Hall’s background, Mary O’Connor, the executive director at the Southern California nonprofit, asked him to set up a new accounting system for the cash-strapped group. Five months later, the books are on the way to being balanced and Hall has become a strong F.A.C.E.S. supporter. He says his experience getting involved on a skilled basis, while frustrating at times, has been extraordinary.

“If my mother had access to this kind of thing, I can see how much better off we would have been,” he says with emotion. “But I had no idea that the kind of challenges this organization faces even existed.”

To find skilled volunteer opportunities, visit www.VolunteerMatch.org.

Courtesy of ARAcontent

Shifting Course: Why You Should Be Preparing For The New Volunteer

If you did a survey of hospital volunteer programs, you would discover the majority of them were formed in the early-to-mid 1950’s.    These programs were organized by GI Generation women, many of whom had worked and volunteered to support the war.  Once their soldiers returned, the women returned home too, raising children and putting their time, organizing skills, and energy into volunteering and raising funds for civic organizations…and community hospitals.

Many in the GI Generation were shaped by two world wars and a great depression, and so were their workplace values.  These are the values that have defined hospital volunteer programs for more than 50 years–serving on a regular-ongoing basis, performing repetitive, lower skilled, highly defined roles. An annual banquet and a pin for their service hours were standard and desirable forms of recognition.  A pink pinafore was a source of pride.  Now the youngest members of the GI Generation are 85 years of age.

What is your healthcare institution doing to create new systems and new opportunities for the next volunteer generation?

Your volunteer pool is dwindling and you are not alone.  But looking to younger volunteers to work in “old” systems won’t succeed.   This next generation says they prefer short-term commitments.  They want meaningful work and opportunities to use their professional skills.  They want autonomy, self-direction and lots of choice when volunteering.  They are time-poor and you are competing for their recreational time and time with friends and loved ones.  What they want in exchange is a valuable experience-reflective of their ideals, their skills, and their values!

By 2010, nearly 64 million Boomers will be poised to retire.  Because of the long-term effects of the current recession, many will have to work, but not all of them full time.  Research tells us almost two-thirds of Boomers plan to volunteer. Serving community becomes more important to them as they age.   They are willing to roll up their sleeves to solve society’s problems, but it may be between jobs or on a project basis.

What can you do to attract this next volunteer generation?   Consider…

• Hire a professional volunteer director–preferably one who has completed their Certified Administrator of Volunteer Services (CAVS) designation through the American Hospital Association.  Or support your existing director in getting certified.

• Give your volunteer director time and resources to create new volunteer management systems.

• Expand volunteer opportunities for highly skilled individuals.   Use words like pro bono consultant, team leader, virtual volunteer and entrepreneur words when marketing.

• Train employees to work with a more educated and professionally trained volunteer workforce.   Recognize and compensate them for doing so.

• Create a new range of incentives for a more diverse volunteer team.

Create a win-win for all

An AARP poll found that nearly 54% of volunteers and 48% of non-volunteers would give 15-hours a week if they were provided compensation such as reduced drug costs, gas, and small monthly stipends.   For individuals who have just lost a job and half of their retirement, a stipend (contract labor at below market wages) could create a win-win for all.  The poll also found that the 50+ volunteer workforce could be doubled through small inducements such as learning new things, making friends, and putting career skills to use.

Changing a half century-old volunteer management system requires time and strategic planning.  Current volunteers will need to be brought on board.  And, it will take time to find out what works, change what doesn’t, and make course corrections.

What are the benefits to you?

• Because they are “private citizens,” volunteers are free to advocate on your behalf.

• They extend the budget by providing time philanthropy, and, if managed effectively, can have a large impact on your ability to reach your mission.

• Volunteers have the luxury to concentrate their time and expertise on a particular issue, customer or service area.

• They are an abundant resource that can compliment your workforce.

• Volunteers are twice as likely to donate money as non-volunteers.

Healthcare volunteer programs have been making incremental changes for decades.  But shifting demographics and transformational changes now occurring in our country and healthcare institutions, have made it critical that hospitals make fundamental and meaningful changes in how volunteers are recruited, managed and supported.

Volunteers can improve your hospital’s effectiveness and services to both patients and your community.  Are you ready to succeed with this new talent pool?

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