June 18, 2013

Setting Your Intention

Setting Your Intention - Non Profit Consulting and Training - Wendy Biro-Pollard
I’ve been in the volunteer engagement business for a long time.  And, the one question that I’m most often asked is, “How do we get more volunteers and members?”

You don’t have to search too far to find volunteer management models and program audits.  Engaging in these processes is essential for creating a robust volunteer program that can build capacity and set you on the road to success.   Most experts will tell you to align your program with the organization’s mission and vision statement.  Others will encourage you to create a volunteer or member engagement philosophy statement.

And, I would add one more step—set your intention.   In other words, create a vision, direct your mind and aim for success! 

When you pay attention to problems, you amplify them.  You get more problems! Instead of saying, we don’t have enough volunteers or members; focus on what’s going well.  Take an inventory of what’s already working.
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Resume Tips For Volunteers

Non Profit Consulting and Training - Wendy Biro-Pollard
In an earlier blog article, we explored the advantages volunteerism can bring to individuals by providing them experience that can be applied to the work world. As such, make sure you continue to examine the motivations attached to the volunteers who are landing at your door. You’re probably seeing some people who are drawn to your volunteer opportunities in an effort to keep current skills sharp or learn new ones to advance beyond their present job. Others may be seeking management experience or want to acquire an entirely new skill set in order to transition into a completely different field. As you work with career-minded volunteers, this is your chance to give back in return, by offering some resume tips.

For these, we turn to a wonderful article from energizeinc.com entitled “Helping Volunteers to Market Their Experience on Their Resumes” by Mary Agnes Williams. Here are some of the highlights:

  • When applicable, rely on volunteer work to fill in time gaps between jobs.
  • Use generalized headings, such as “Professional Experience,” as opposed to “Employment History.” This allows an individual to list his or her skills without limiting them to paid positions.
  • When specifying work that was unpaid, do not feel the need to label it as volunteer. Instead, focus on the position’s title.
  • Clarify if the volunteer work is full-time or ongoing. Most employers assume volunteerism is intermittent.

Williams suggests that organizations may want to go the extra mile as an appreciation of their volunteers and host a resume workshop for them. Because, in addition to those who are volunteering specifically to gain new skills, she also points out that you may have another group of people who don’t even realize it’s acceptable to put volunteer experience on their resume. A great way to jog a volunteer’s memory to all the duties s/he performs — and to assist him or her with resume writing — is to hand out a new copy of his or her volunteer job description. Of course, managers at your agency can also offer letters of recommendation to outstanding volunteers to accompany the newly-honed resumes.

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Establishing Outcome Measures for Volunteer Involvement

Establishing Outcome Measures for Volunteer Involvement

Executives develop strategic plans with goals and objectives for all organizational programs, projects, and services and should expect volunteers to work toward those just as employees do. But it is helpful to consider exactly what you expect volunteer involvement to accomplish in any period. There is no reason to let abounding gratitude for donated volunteer time restrain an organization from setting standards of achievement. In fact, volunteers usually prefer to have some way to assess their service contribution.

In developing initial and then ongoing goals and objectives, bigger is not always better. Having “more” volunteers this year than last year does not self-evidently mean better service delivery or greater impact. Some organizations would actually be better off cutting their volunteer corps in half and holding those remaining to higher standards! The number of volunteers needed is a strategy determined by expectations of productivity….

Recognize, too, that the body count of how many people are in your volunteer corps does not translate into a standard number of hours contributed. Fifty volunteers each giving two hours a month provide the same output as five volunteers who can give twenty hours. The amount of effort necessary to recruit and support the larger number of volunteers is clearly much more intense, without the payback of more service. On the other hand, if your programmatic goal is community education, you may feel that getting fifty people to participate is more beneficial than just five. See? It depends.

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Why Volunteers Stop Serving

Non Profit Consulting and Training - Wendy Biro-Pollard 114
Introduction

In spite of the economic downturn, many individuals continue to serve in their communities–helping their neighbors and organizing service projects.

In  2008, 61.8 million adults donated approximately 8 billion hours of time, and yet, over one-third of these individuals (35.5%) stopped volunteering and did not serve with any organization the following year.  This high rate of volunteer turnover has forced nonprofits to focus on replacing volunteers instead of maximizing impact and building organizational capacity.

A July 2009 report titled Pathways to Service posted on Volunteering In America identified five barriers that may keep individuals from volunteering or returning to service.

Key Findings

1.  Personal invitations to serve are more appealing to prospective volunteers.

Many individuals said they had never volunteered because they had never been asked. These same non-volunteers also said that if they were asked, they would be open to volunteering.

Organizations need to address this misconception in order to effectively recruit new volunteers.  Having existing volunteers share their stories can help non-volunteers see that they are just like those who serve.
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Too Many Volunteers?

Too Many Volunteers - Non Profit Consulting and Training - Wendy Biro-Pollard 006
by Fonda Kendrick, VolunteerHub.com

It’s a perfect storm when it comes to volunteerism in America right now, based on several factors that we’ve blogged about in the past. The baby boomers are retiring, the unemployed are looking for activities to hone their skills for resumes and simply to fill their free time, and President Obama has issued a massive call to action on the volunteer front. Based on these three streams of supply, nonprofits are currently seeing an unprecedented demand for volunteer opportunities.

In an ironic twist, many organizations that have seen a rise in their volunteer numbers have also seen a downturn in resources. Lindsay Firestone of Taproot comments, “It’s like a Greek tragedy. We’re thrilled to have all of these volunteers. But now organizations are stuck not being able to take advantage of it because they don’t have adequate funding.”

Just a few months ago, The New York Times reported a huge surge of volunteers in areas all across the country. (One hundred thousand in New York City alone!) Suddenly, many nonprofits nationwide are saying something they never thought possible: we have too many volunteers! In fact, the Times quoted one anonymous nonprofit exec as saying, “Can you make them stop calling? Everybody’s inspired by Obama,” he noted. Then he tacked on, “They also don’t have jobs.”

Others echo the executive’s sentiment. Bertina Ceccarelli of United Way in New York, states: “It’s sad but true, but the irony is that sometimes it’s almost more work to find something for a volunteer to do than to just turn them away.”

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